Advertising

What do you use for advertising? I buy a spot in a local weekend classified paper that has a professional services directory section. I also have a large sign, still need to get my car lettered.

#1... Word of mouth (do a good job and you'll get biz)
#2... Yellow pages ( only reason I still pay for a land line )
#3... vehical lettering (once in a while I get people say they saw a little white bug with the phone #)
#4... Used to place ads in local paper (wast of money, would rather donate to something that $$ will go to good use )
#5... Radio station ( would have to draw in a lot of jobs just to pay for its self )

I double that Gus!

yellow pages
word of mouth!! do a good tint word gets around

and my new car......



it gets a lot of attention especially since i used light reflective vinyl!! see it day and night!!

love the yellow on black fimmo

fimmo's advertising car looks good, doesnt ad flames on the sides and stufff, not like some australian dude on here, radical ray i think? looks good.

Black with Reflective Yellow has always been my Biz colours

Better drive polite in that thing

I have a Couple!!

Word of mouth
Yellow pages
Radio spots
Word of mouth

Word of mouth and repeat customers account for about 70% of my business,next would probaly be yellow pages

I wish it was that cheap in chicago

how much do you guys pay a month for the yellow pages??

I agree with that.
Now with multiple phone books out there, big ads cost too much and just don't do what you'd think to draw in the money.

3 rules of business: 1) Get the money
2) Get the money
3) Keep the money every chance you get.

I've only been on my own tinting for 2.5 years, but I just got a small ad in the phone book here, which just came out three months ago. So far, I've had one call from it. Granted, it's still winter, so we'll see how this spring/summer goes. (That one call has been an est. only - but hopefully will turn into a sale)

I've heard both sides of the coin... But I wanna at least try everything once if I'm able to afford it. So I'll give it a year and see if it pays off or not. If not, then I won't renew.


RoAcH

Newspaper has been a waste of money for us. Yellow pages is a must (even though expensive). Advertising on our trucks...many people call from their cars while following one of our vehicles. But the #1 source is referrals. Treat a customer right and they'll tell several others who will tell others. Treat a customer wrong and they'll tell everyone they know. Also, helps to have a lot of traffic past your location.

Yellow pages rates vary very widely by area as well as size and type of ad. We have 3 stores and are in 5 books so our YP bill is huge. Call your local phone company. A rep will come out to see you free of charge and help you design an ad. You don't need a big ad to be effective. Even an in column listing is good...add color or a white background if you can afford the extra charge...it will be worth it. The ad will stand out.

Here in central FL. we have free mags that are placed in markets and restaraunts around the county. I run quarter page ads for $80 a month. I get tons of calls and about 20% of those calls actually get tinted.
Both my vehicles are lettered (sucks tho cuz now I have to drive carefull). I have also placed realtor sized signs in various developments around town. Sometime I even leave my truck out by a major roadway

very nice



I use my a large sign out front, a website, lettering on the car, and referrals. The website's still pretty new, so haven't seem much from it yet. Lettering on the car has worked out pretty well. Referrals is where most the work comes from though.

word of mouth w/ your work to show for it ,such as supplying every custy w/ 2 business cards
catch a few weekend car shows,pass out a few cards to the spectators,not the contestants
supportive family members may be willing to help spread the buzz,especially if u hook them up w/ a discounted job

We use ValPak, Money Mailer, The Clipper, Newspapers, YP, Billboard, radio, local coupon books and the Yahoo/Google PPC (limited)

Word of mouth is nice, but we are still new to the market area and that takes time.