Absolutely disgusting

[carolinatinter]

Subject: Absolute Vodka apologizes for it's ad campaign...

Body: The distillers of Sweden's Absolut vodka have withdrawn an advertisement run in Mexico that angered many U.S. citizens by idealizing an early 19th century map showing chunks of the United States as Mexican.

The billboard ad has the slogan "In an Absolut World" slapped over a pre-1848 map showing California, Arizona and other U.S. states as Mexican territory. Those states were carved out of what had been Mexican lands until that year.

Although it was not shown in the United States, U.S. media outlets picked up on the ad, and after a barrage of complaints, Absolut's maker said on Sunday the ad campaign would cease.

Defending the campaign last week, Absolut maker Vin & Spirit said the ad was created "with a Mexican sensibility" and was not meant for the U.S. market.

"In no way was this meant to offend or disparage, nor does it advocate an altering of borders, nor does it lend support to any anti-American sentiment, nor does it reflect immigration issues," a spokeswoman wrote on Absolut's Web site.

"Instead, it hearkens to a time which the population of Mexico may feel was more ideal," she wrote.

Absolut's blog cite has received more than a thousand comments since the ad campaign was launched a few weeks ago, with many calling for boycotts of the Swedish company.

"I have poured the remainder of my Absolut bottles down the sink," one blogger wrote.

A war between Mexico and the United States from 1846 to 1848 started with Mexico's refusal to recognize the U.S. annexation of Texas and ended with the occupation of Mexico City by U.S. troops.

At the end, Mexico ceded nearly half of its territory to the United States, forming the states of California, Nevada, Utah and parts of Colorado, Arizona, New Mexico and Wyoming.

Mexicans remain sensitive about the loss and the location of the border. At the same time, the United States is fortifying barriers to keep out undocumented Mexican migrants.

Some Mexicans use the term "Reconquista" (reconquest) to refer to the growing presence in California of Mexican migrants and their descendants.

France's Pernod Ricard is taking over Absolut vodka, one of the world's top-selling spirit brands, after buying Vin & Spirit from the Swedish government at the end of March.

(Reporting by Noel Randewich, editing by Philip Barbara)

[Guest CajunTinter]

Absolut pulls ad...

[Guest darkdan]

Defending the campaign last week, Absolut maker Vin & Spirit said the ad was created "with a Mexican sensibility" and was not meant for the U.S. market.

Exactly.

If it was the other way around and the map showed the US taking over mexico and Canada would you still be upset?

Most likely not, but Mexicans and Canadians would be.

[TINT]

Thats what mexico wants.....

I was thinking that was the sales or distribution of absolute vodka....

that's what mexico was anyways

[Guest zolar]

the term

"Reconquista" (reconquest)

pizzes me off

about as much as obama's church favoring

restitution

[Guest tallscott]

"with a Mexican sensibility" my arse!! This is a subversive ad showing that the whole world knows the U.S is for the taking, thanks to our sellout congressman! The Chinese own long beach port, enough of our T-Bills to just gesture they might sell them and Bush bends over , France is awarded contracts to make our military aircraft there instead of a US company ,Dubai wanted our ports , instead raised our gas prices , Europeans are buying our real estate up at (to them) bargain prices , the oceans are raising , the suns getting hotter , and I can't get no, da da da, sa-tis-fac-tion ! Sorry, I was on a roll!! And than there's AL Gore!! Ship, things are bad!!

"Although it was not shown in the United States, U.S. media outlets picked up on the ad, and after a barrage of complaints, Absolut's maker said on Sunday the ad campaign would cease."

We're sorry, We had no idea anyone other than Mexicans would see this!!

""In no way was this meant to offend or disparage, nor does it advocate an altering of borders, nor does it lend support to any anti-American sentiment, nor does it reflect immigration issues," a spokeswoman wrote on Absolut's Web site.

Yea! We really just had extra green and figured, waste not, want not!!Of course in the "Motherland" we use blue. Seems, Mexicans are more likely to be comfortable with green!"

"Instead, it hearkens to a time which the population of Mexico may feel was more ideal," she wrote.

More ideal? They sneak here, get money, free health care, drivers license, without having to have insurance, pay no taxes, lower wages for Americans, Change our culture to Mexican, can use toilets instead of craping behind a rock or bushes. REALLY?"

Some Mexicans use the term "Reconquista" (reconquest) to refer to the growing presence in California of Mexican migrants and their descendants.

In Sweden We pronounce it "Stealdumamericanslandonebottleatatime"

[HarveyD]

http://www.hangarone.com/

I like my vodka like I like my window film...Made In America.

Cancel that Absolute on the rocks, bartender and bring me a Hanger One.

[Guest SoCar]

tallscott, nice rant kuddos!

[TINT]

anyone up for some chiwawa tacos

[darrin1]

Defending the campaign last week, Absolut maker Vin & Spirit said the ad was created "with a Mexican sensibility" and was not meant for the U.S. market.

Exactly.

If it was the other way around and the map showed the US taking over mexico and Canada would you still be upset?

Most likely not, but Mexicans and Canadians would be.

I think if the ad showed an impenetratable wall of absolut bottles on the mexican border that would p1ss the mexicans off.